Bird & Blend - Store Graphics
Print Perfection for Bird & Blend’s Bold Window Graphics
Project: Mr. Men Little Miss ‘Tea town’ Campaign Window Graphics
Customer: Bird & Blend Tea Co.
Bird & Blend Tea Co., known for its innovative and playful tea blends, were launching a special Mr. Men Little Miss ‘Tea town’ campaign across all of its stores. The campaign required vibrant, high-quality window graphics to showcase the iconic, quirky, and fun designs that align with the brand’s personality. Having worked with the Team at Bird & Blend to deliver campaigns throughout 2024 - they once again turned to Lollipop Print for a fast and reliable solution.
Our Approach:
Upon receiving the artwork, our team immediately set to work. The project required precise attention to detail, as each Bird & Blend store had different window dimensions and specific graphic allocations.
To ensure accuracy, we meticulously reviewed a spreadsheet detailing:
- Individual store window measurements
- Specific graphics assigned to each store
- The necessary materials for seamless application and removal
Since Bird & Blend frequently updates their window displays, we selected a static cling material with no adhesive, making the graphics easy to apply and remove without leaving any residue. This solution allowed for flexibility in future campaign changes while ensuring a high-end finish.
To achieve maximum vibrancy and visibility, we used a reverse print technique on clear material with a white ink backing, allowing the colours to pop while ensuring the graphics were visible from outside the store. Each piece was custom cut to fit the unique specifications of each location.
Execution & Delivery:
Once printed, every piece underwent a thorough quality check before being carefully packaged. To enhance the campaign’s impact, Bird & Blend also asked us to include accompanying tea taster sheets and internal display boards in each shipment to be used in stores. With precision planning and execution, we successfully printed, checked, packaged, and dispatched the graphics to every Bird & Blend Tea Co. store.
The final result was a series of stunning, high-quality window displays that perfectly captured the playful essence of the Mr. Men Little Miss ‘Tea town’ campaign. Bird & Blend Tea Co. was delighted with the outcome, praising the vibrant colours, premium quality, and quick turnaround.
“We loved working with Lollipop Print on this campaign! The team worked incredibly fast without compromising quality, and we couldn’t be happier with the results. Thank you for making this happen!” - Ellen Morgan, Campaigns Manager, Bird & Blend Tea Co.
Why Choose Lollipop Print?
At Lollipop Print, we thrive on delivering high-quality print solutions under tight deadlines. Whether it’s custom window graphics, in-store displays, or marketing materials, our expert team ensures precision, quality, and efficiency - every town.
Need a print partner that delivers on time and exceeds expectations? Get in touch with Lollipop Print today